Why Upgrade Your Equipment?
Are you still listening to "For Profit Built" audio?
Discover the hidden potential your gear has inside...
Massive untapped potential resides in all brands
The Upgrade Company provides you the very finest high cost electronic parts, RFI/EMI shielding, the finest wiring and connectors that technology affords. We provide you with a much more satisfying performance that will keep you happy for years. You can get off the merry-go-round of buying and selling equipment in search of nirvana. Stock mass-produced equipment never satisfies long term.
All of our upgrades come with our world famous "14 Day In Home Trial" & "100% Buy Back Guarantee" Even when we upgrade your equipment. We'll either replace it with the same exact stock model and refund the upgrade fee or buy your used unit back including refunding your upgrade fee, if you're not 100% satisfied. To date, The Upgrade Company has never had to replace a unit with a stock version. Ever. Obviously we provide you what you'd expect. There's no reason to have any doubts about our claims. We're A+ rated by the nationwide Better Business Bureau. We have received hundreds of client endorsements, with more new client testimonials arriving every month. Several courageous magazine reviewers have endorsed our upgrades as well.
There is no specification or measurement testing that has been devised anywhere in the world that can indicate wether or not a product will sound good. If there was a measurement for "good sound", magazine reviewers would simply take and publish these measurements and rank the results in order of best to worst. The fact remains that Mid-Fi measures the same as Hi-Fi. Hence the need for reviewers to opine on what sounds good. It's what drove Stereo Review magazine out of print years ago.
There is no specification for transparency. There is no specification for soundstage depth, height or width. There is no specification for bass speed, heft, or slam or tightness. There is no specification for how clean and defined the midrange and high end is. There is no specification for musicality. There is no specification for forwardness, or digital "irritation". There is no specification for resolution. Some of the worlds best stock digital uses ca. 1988 Philips TDA1541S1 dac's with just 16 bits of mathematical resolution: Zanden and AMR high cost brands are both examples. Yet both of these brands are dramatically improved by high cost replacement parts and RFI & EMI shielding, just as Esoteric's $25,000pr D-01 VU 24 bit monoblock dac's & $25,000 P-01 VU transport are.
A testament to our claims being met is the sheer number of upgrades we have put into the systems of enthusiastic music lovers. To attempt to convince you or others of the merits of our upgrades we can claim many things, but nothing speaks louder than the appreciation our customers have. The only way you or anyone else will know if our upgrades elevate a component to State of the Art is to hear it with one's own ears in one's own system
In order to achieve a high performance level that truly satisfies you, your equipment requires the finest electronic parts, wiring, shielding and dampening installed. There is no other way to maintain the highest signal integrity. The top of the line models magazines tout STILL do not have top of the line parts, wiring and shielding installed through-out. A few high end parts here and there. Usually just a better case and remote. Buying new cables or speakers is fine, but it's still a fraction of what The Upgrade Company can provide you with an upgrade to one or more of your components, including your CD player, transport, DAC, Blu Ray Universal player, preamplifier, power amplifier, surround prepro, tuner, electronic crossover, or passive speaker crossover.
High-End audio manufacturers continue to get by giving consumers just 5-10 pieces of audiophile grade parts in a typical unit while stuffing roughly 100-300 "For Profit" low cost generic parts that do not belong in a high end stereo or high end video unit. The use of widespread generic dirt cheap parts is not only found in audio equipment sold at the Walmart and Best Buy type stores of the world, the fact is these same parts are also found inside your expensive supposedly "Latest & Greatest" purchase. We'll show you some of this to you over on our PHOTOS page. There is so much to show from all of the manufacturer's today. We could fill a book with explanations & photographic evidence of "For Profit Built" practices employed by all manufacturers today.
The typical audiophile model contains 50-300 dirt cheap .05-10 cent surface mount capacitors instead of proven high-performance (high cost) types that require a human to insert into the circuit board, align and hand solder. Instead, manufacturers greedy to profiteer rely on automated assembly devices to insert, align and solder the parts onto each circuit board. The only parts these machines accept are generic parts that are used in everything from remote controls to your laptop computer. The finest most expensive best measuring parts must be installed by hand by a human being. This takes at least 50 times longer then the automated assembly machines take, and therefore costs the manufacturer too much money. Manufacturers simply cannot afford to use the best parts and hand applied shielding.
Unshielded power supply delivery wiring and unshielded analog or digital signal conductors are the single largest cause of noise in all brands. Manufacturer's simply do not have the time it takes to install the shielding, even though they are indeed aware of the great benefits of shielding all power supply and signal conductors. Rarely a high end manufacturer will install a minor amount of shielding only in cost-is-no-object models, at best only 1 or 2 places in their most expensive models, again, due to time to manufacture constraints. For example, on the PHOTOS page you can see for yourself how Esoteric installed flimsy resonant non-adhesive aluminized mylar foil shielding (not the heavy adhesive lined silver shielding/dampening product we use) over some of the power supply wiring runs in their $25,000pr flagship D-01 Monoblock DAC's, but not in any of their lower priced models. One would presume that for $25,000 the manufacturer would install shielding over all of the wiring and conductors to drop signal to noise levels to the absolute best, correct? The S/N ratio, clarity, black background and overall resolution and musicality are all greatly improved with treatment to the rest of the unshielded wiring in the D-01 flagship dac's, before we even start to upgrade the "For Profit" generic parts the manufacturer installed.
The RF & EM noise we shield out is created inside every model and brand regardless of cost or prestige: For example, there are typically several clocks radiating strong RF (radio frequency radiation and interference) and power transformers radiating EM (electromagnetic radiation and interference) inside all CD/SACD/DVD players, surround prepro's, computers, dac's & switching power amplifiers for example.
The level of improvement The Upgrade Company provides you is far greater then purchasing the most expensive cables or new models top rated by magazine reviewers.
For pennies on the dollar over supposed "State of the Art" new models that are built by large corporations,"For Profit", and then talked up by the major HiFi magazines around the world.
An entirely new level of performance is waiting for you....
Read more about The Upgrade Company
The Upgrade Company has reverse engineered the most expensive high end brands for decades. Even today, no matter how much we spend on the latest & greatest new model, performance and build quality are always lacking. The latest magazine "Class A" "Editors Choices" "Top Picks" sound dull, flat, hazy, grainy, one dimensional next to the same model that has been upgraded. This is not difficult to understand. Like so many audiophiles today, we too were once caught up in the "Merry-Go-Round" of buying and selling one model for another, never achieving the level of performance we were after, and knew technology could provide.weak bass, ill-defined mids and highs, simply not musical, simply not "live", simply not satisfying or you would not be reading this.For top-of-the-line models to be profitable in the market place, reviewers have to promote them and talk them up. Basic economics, you do not establish profitability by selling 5 or 6 pieces per year. Nor are the magazines themselves profitable unless they earn well over fifteen thousand dollars month for advertising and their reviewers compensated somehow, typically in free or "loaned" gear for their high words of praise. The inner cover ad in a major high end audio publication is said to be a minimum $6000 a month, or free gear, and a review is generally not granted until at least several months of advertising have been paid for, or other arrangement has been made. No one works nor publishes a magazine for free.
Every electronic part and wire in the signal path can be thought of as an interconnect, and every electronic part and wire in the power supply can be thought of as a power cord. Our upgrades essentially replace a high number of interconnects and power cords within your components. The effects are remarkable.
We would not have a 100% Buy Back Guarantee and be A+ BBB rated if our upgrades were not satisfying clients day after day for many years now.
Who are you going to trust? A hifi salesman? A magazine reviewer or your own ears & eyes backup by our 100% Satisfaction Guarantee?
Our clients trust their own ears and eyes, backed up with our 100% Buy Back Guarantee and hundreds of client testimonials. Our clients are happy with our results and out of the Merry-Go-Round of constantly buying & selling one model for another, trying in vain to achieve a musically satisfying system.
For your convenience, The Upgrade Company provides a selection of brand new "A" stock "Signature Edition" upgraded models for Online Shopping
High Performance
Why Upgrade?
Payments & Shipping
Black Gate Capacitors
The Upgrade Company has thousands of brand new rare and patented Rubycon "Black Gate" capacitors in stock. Black Gate capacitors are considered "State of the Art" & "The World's Best" electrolytic capacitors, but too expensive for manufacturers to use.
Contact Info
The Upgrade Company
1222 Walkabout Lane
Harbor Springs, MI 49740
1+231.242.0946
Sales@upgradecompany.com